Rooted in the Tianshan North Slope, bringing world-class hops to Chinese beer.
Xinjiang Shenchi Fuxing Hop Investment Co., Ltd. was founded in 2007 on the northern slopes of the Tianshan Mountains — the world-renowned 44°N golden hop belt. We build a modern, integrated hop industry spanning cultivation, processing, R&D, and sales.
2007Founded in Xinjiang
44°NWorld's Golden Hop Belt
Organic CertifiedPioneer of Chinese organic hops
Industry–AcademiaDeep research partnerships
Natural Endowment
Glacial meltwater, long daylight, and sharp diurnal shifts form flavour's first layer.
Built on pristine glacial meltwater, long sunshine hours, and dramatic day–night temperature swings, our standardised cultivation bases continuously elevate hop aroma, bitterness, and brewing stability.
Xinjiang Tianshan North Slope · Standardised cultivation base01
Field-to-factory quality control
As a leading agricultural-industrialisation enterprise in Xinjiang, we deploy internationally advanced intelligent kilns and cold-chain warehousing, delivering systematic management across cultivation, harvest, processing, storage, and delivery.
02
A premium benchmark for Chinese organic hops
With deep industry roots, we hold organic hop certification — filling a long-standing gap in China's organic hop supply and giving Chinese breweries a more reliable, high-purity raw material.
03
R&D-driven quality upgrades
Technology is the core engine of our growth. We have built an expert-led technical team and established deep strategic partnerships with the Xinjiang Technical Institute of Physics & Chemistry (Chinese Academy of Sciences) and the Institute of Agricultural Product Quality and Standards, Xinjiang Academy of Agricultural Sciences.
Research & Development
Continuous breakthroughs in germplasm, green control, precision processing, and product development.
We turn R&D capability into brewery-verifiable batch consistency, lab specs, and flavour expression — moving Chinese hops from "substitutable" to "selectable, trustworthy, and sustainable."
Premium germplasm breeding
Green pest & disease control system
Precision processing and cold-chain storage
Low-temperature fresh-lock product development
Enterprise Honor
Autonomous Region Key Leading Enterprise in Agricultural Industrialisation.
The Company has been recognised as a Key Leading Enterprise in Agricultural Industrialisation by the Autonomous Region — reflecting Shenchi Fuxing's comprehensive strength in hop cultivation, processing, industrial uplift, and agricultural-industrialisation development.
Government RecognitionIndustrial UpliftLeading Enterprise
Autonomous Region Key Leading Enterprise in Agricultural Industrialisation Certificate
Vision
Rooted in Xinjiang, looking to the world.
Guided by "Green, Organic, Innovative, Win-Win", Xinjiang Shenchi Fuxing is committed to becoming a trusted premium hop supplier across the global beer value chain. We look forward to partnering with industry peers to advance the modernisation and internationalisation of China's hop industry.